We are targeting our opening sequence of our film at males and females between the ages of 16-25. The reason why we chose this age is because the age is young but also mature at the same time and our film is based on students. We are also targeting it at thriller lovers because people who love to watch thrillers are find them worth while watching will be more engaged in the film and will want to carry on watching to find out more about the storyline.
We have given our film a certification of 15 as we think this is the suitable age for people to watch this film, it also refers back to our target audience starting at the age of 16. Moreover, we find that younger than 15 could be a bit too young as there is blood and a bit of violence involved.
Demographics:
Age- 16-25
Age- 16-25
Gender- Both males and female
Employment: Students at school/college and young adults starting out at work.
Employment: Students at school/college and young adults starting out at work.
This collage shows the audience that we have tried to target our opening sequence too. I have used these photos to represent the specific audience. The cinema room and popcorn shows that the audience enjoys going to the cinema to watch the latest films. The TV and remote control shows that teenagers and young adults love watching movies including thrillers. The adventure photo links to interests that the audience could have, typically boys who enjoy sporty activities. It can also show the thrilling side of being adventurous which can refer to a thriller movie. I have used photos such as shopping and socialising because as our target audience is 16-25, this is most of the ages where people want to be with their friends socialising, moreover a lot of girls this age also enjoy shopping. Lastly, the headphones represent people who like listening to music. This represents teenagers stereotypically because they love to listen to loud music especially with friends. All these photos represent the age of 16-25 and both males and females in different aspects.
Our film would be screened in cinema which also links to the target audience that we have tried to aim our film at. This is because a lot of teenagers and young adults enjoy going to the cinema with their friends. Moreover, especially for teenagers around 16-18 find that there isn't much to do which results in them choosing to go and see a film. From this screening this film at the cinema would be a benefit as it can attract a lot of the target audience.

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